Web applications are in basic terms, computer programs that allow website visitors to retrieve or submit data to or from a database using a preferred web browser over the internet. Most people think an App is a mobile piece of software, but actually any form of digital program, like a website, platform, mobile software, desktop software, is actually an App.
There is a huge emphasis on the importance of exchanging and communicating information with customers, which should then generate new leads and profits in sales. The web has provided the perfect platform for marketers to analyse web visitors, examine trends and receive in depth insights to the people who visit their sites.
We specialise in developing bespoke applications, incorporating all your digital components in one place so that your business and operations run smoothly, more effectively whilst helping in generating a higher return on your investment.
Web applications are typically website widgets that allow forms that submit fields, login forms, enquiry forms, shopping carts and unique content management systems. The web is now highly programmable and allows businesses to massively customise components using a diverse range of web applications.
Most of the modern-day websites allow personalised active content to be extracted by users depending on individual settings and preferences. More importantly websites can now capture, process and store sensitive customer data, such as personal contact details and credit card numbers that can be used immediately or saved for a later date. All this information is processed through web applications, providing businesses with the correct program to communicate with their customers.
The use of web applications is increasing and businesses are benefitting and expanding their databases as the online marketplace grows. Website visitors are trusting web applications more and more, where they are entering their data and signing up for future communication. We have years of experience in developing web applications. If you would like to know how we can help your business, then give us a call or pop in to the office for a cup of tea and a chat.